PopTV, one of Paramount’s networks, is all about feel-good, romantic content that helps melt away life’s daily stresses. With its upbeat, sassy, and positive vibe, it’s the go-to destination for all your guilty pleasure favorites.
I was frequently brought on to create motion graphics for PopTV’s holiday events and movie marathons — projects I loved working on thanks to the brand’s vibrant, playful aesthetic, which felt like a perfect match for my style.
THANK POP IT'S FRIDAY
THANK POP IT'S FRIDAY
Thank POP It’s Friday is PopTV’s weekly lineup of classic Friday night rom-coms, featuring stars like Julia Roberts, Kate Hudson, Matthew McConaughey, and Dennis Quaid. The goal was always to build anticipation for that cozy, end-of-week escape. I regularly adapted graphics from the PopTV toolkit to create these spots, helping maintain the brand’s signature look while adding a fresh, fun vibe.
DANCE THE FRIGHT AWAY MARTHON
DANCE THE FRIGHT AWAY MARTHON
Dance the Fright Away was one of the first projects I worked on for PopTV — a playful Halloween campaign promoting a lineup of movies that had nothing to do with the holiday (not even a horror film in sight!). The fun came from reimagining the movie clips with a spooky, humorous twist. I stayed true to PopTV’s vibrant brand style while adding a dash of Halloween playfulness to the visuals. It was a blast to work on, and I hope you have just as much fun watching it!
MERRY NCIS-MAS MARATHON
MERRY NCIS-MAS MARATHON
For its Christmas programming, PopTV rolled out the Merry NCIS-Mas Marathon — a festive binge of the hit crime drama NCIS. The goal for these spots was to capture a slightly edgier tone that matched the series’ vibe. This project was a lot of fun to work on and gave me valuable experience with motion graphics, especially in designing neon text effects.
